Location, SEO Tips

Location Signals

Google uses numerous signals to determine geographical relevance. Some some of the signals are more obvious than others. Three of the most fundamental signals are as follows.   1) IP Location There is an abundance of evidence available that supports the notion that Google does indeed look at the geographical location of web servers based …   

Mobile, Mobile, Tablet & Multi Platform, SEO Tips

MOBILE SITE DETECTION AND SEO

Google has welcomed and in some ways helped drive the rise of Internet usage on mobile devices by rewarding sites that offer bespoke mobile user experiences, either through separate mobile sites or responsive design, with higher search rankings. Webmasters who either develop separate smartphone-optimised versions of their site or build their site from the ground …   

Brand & SEO, Links & Link Building, SEO Tips

Signal to noise ratio - jelly bean

Google has maintained their market leader position around the world through constant innovation aimed at ensuring the best user experience across their primary search product. Therefore Google reward sites that offers the best, most relevant, authoritative and most natural user experience to their visitors through improved search rankings. Traditional SEO practice around anchor text use …   

Brand & SEO, SEO Tips

Metaweb_Logo - Freebased

The Google Knowledge Graph has become increasingly prominent in Google search results over the past few years, which has had major impacts to both the SEO and PPC success of many businesses around the world. If you have not heard of the Google Knowledge Graph then chances are you have seen it in Google’s search …